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Phunware Inc (NASDAQ:PHUN) CEO Alan Knitowski tells Proactive the technology company has launched its Multiscreen-as-a-Service (MaaS) customer data platform (CDP). Knitowski says Phunware’s MaaS CDP is cloud-based and includes software that aggregates and organizes customer data in real time across multiple touchpoints to create persistent, unified customer databases. These databases are fueled by the more than 16 billion unique Phunware IDs created to date and facilitate unique data segment generation.

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