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Phunware, Inc (NASDAQ:PHUN) CEO Alan Knitowski tells Proactive the group has released its Loyalty Software Development Kit (SDK) for Apple iOS and Google Android on GitHub to support the issuance of PhunToken by third-party mobile applications.

Knitowski says the important milestone, in support of the broader launch of its Multiscreen-as-a-Service (MaaS) Mobile Loyalty Ecosystem, helps brands incentivize engagement and drive customer loyalty. By integrating this lightweight SDK, any mobile application publisher can track and reward in-app customer behavior on Apple iOS and Google Android.

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