Austin, Texas [July 24, 2020] (ORIGINAL: BUSINESS WIRE) – Phunware, Inc. (NASDAQ: PHUN) (the “Company”), a fully-integrated enterprise cloud platform for mobile that provides products, solutions, data and services for brands worldwide, announced today that the United States Patent and Trademark Office (USPTO) has issued U.S. Patent No. 10,740,799 for its invention of “Systems and Methods for Enterprise Branded Application Frameworks for Mobile and Other Environments.” The new patent further strengthens the Company’s patent portfolio protecting its Multiscreen-as-a-Service (MaaS) platform, including:
- Software Development Kits (SDKs), comprising Location Based Services, Mobile Engagement, Content Management, Analytics and Audience Monetization.
- Mobile Application Framework, comprising pre-integrated iOS and Android software modules for building in-house or channel-based mobile application solutions.
- Cloud-Based Vertical Solutions, comprising pre-integrated iOS and Android mobile application portfolios for Healthcare, Corporate Campus, Advocacy, Retail, Hospitality, Smart City, Residential, Media & Entertainment, Aviation and other vertical market segments.
- Knowledge Graph and Data, comprising real-time mobile audience targeting, reach, engagement and monetization for 1:1 insights and interactions globally at scale.
The newly allowed claims cover a system for creating an enterprise branded mobile application framework for brand extension that includes a navigation menu for accessing a series of predefined categories of branding features and submenus for providing access to specific functions within the predefined categories. A computer resource accumulates and analyzes users’ interactions on mobile devices with the enterprise branded mobile application framework, and application analytics are used to develop statistics for brand extension.
“These new claims add to our already strong MaaS platform patent portfolio,” said Tushar Patel, EVP of Corporate Development of Phunware. “The use of this proprietary technology will allow enterprises to efficiently and effectively extend and promote their brands on mobile devices.”
This new patent adds to Phunware’s growing intellectual property (IP) portfolio of 17 U.S. and foreign patents and 4 U.S. patents pending. Click here to learn more about Phunware’s patents.
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About Phunware, Inc.
Everything You Need to Succeed on Mobile — Transforming Digital Human Experience
Phunware, Inc. (NASDAQ: PHUN), is the pioneer of Multiscreen-as-a-Service (MaaS), an award-winning, fully integrated enterprise cloud platform for mobile that provides companies the products, solutions, data and services necessary to engage, manage and monetize their mobile application portfolios and audiences globally at scale. Phunware’s Software Development Kits (SDKs) include location-based services, mobile engagement, content management, messaging, advertising, loyalty (PhunCoin & Phun) and analytics, as well as a mobile application framework of pre-integrated iOS and Android software modules for building in-house or channel-based mobile application and vertical solutions. Phunware helps the world’s most respected brands create category-defining mobile experiences, with more than one billion active devices touching its platform each month. For more information about how Phunware is transforming the way consumers and brands interact with mobile in the virtual and physical worlds, visit https://www.phunware.com, https://www.phuncoin.com, https://www.phuntoken.com, and follow @phunware, @phuncoin and @phuntoken on all social media platforms.