Help guests discover more of what your resort offers
Phunware helps resorts and hotels connect what guests ask, where they go, and what they explore with the property information, services, and booking options they need in the moment. Guests can more easily find what they want, and teams can see where interest is forming while there’s still time to help.
Why many resort experiences go undiscovered
Destination resorts have more to offer than most guests can find on their own: restaurants, spa appointments, cabanas, activities, retail, events, upgrades, and experiences across the property.
When those moments are hard to connect, guests may miss what would make the stay better, and teams have less visibility into what guests want. Guest Intelligence helps teams connect those moments, so more guests can find the right answer, offer, or experience when it matters.
Three ways Guest Intelligence supports the resort stay
Phunware brings AI Concierge, Data, and Bookings together in one Guest Intelligence Platform. Each part supports a different moment, from answering guest questions to understanding interest, and helping guests discover more of what your property offers.
AI Concierge
Data
Bookings
Built for the teams shaping the guest stay
A destination resort depends on many teams working around the same guest. Operations manages the pace of the property. Revenue looks for moments of interest. Technology keeps the systems connected. Guest Intelligence gives each team a clearer way to respond to what guests are doing.
General Managers and Operations
Revenue and Commercial Teams
Technology and Digital Teams
Results from leading resort deployments
Phunware’s platform helps complex resorts turn guest engagement into measurable outcomes, from AI Concierge usage and app adoption to ancillary revenue and year-one ROI.
See the capabilities behind Guest Intelligence
Guest Intelligence works best when the tools guests use and the systems teams rely on work together. Explore how Phunware brings navigation, AI Concierge, mobile engagement, content tools, analytics, managed services, and SDKs together to help resorts guide guests, support teams, and make more of the stay easy to discover and reserve.
See how Guest Intelligence could work across your resort
Every resort has its own footprint, guest flow, systems, and revenue opportunities. Schedule a strategy session to see how Phunware can help your team ease repeated questions, spot where interest is building, and guide guests toward more of what makes the stay worth remembering.
- Custom-branded mobile app
- Location-aware navigation
- Personalized messaging + offer delivery
- Real-time engagement analytics
- Seamless integration with PMS, CRM, loyalty tools Phunware
Your Full Hospitality Tech Stack, Simplified.
Whether you want to improve your existing app or need a new one entirely, we’ll help you guide your guests to high-value experiences. Want the full feature list?
Effortless Stays
Easy check-in, intuitive navigation, and on-demand bookings.
Personalized Attention
Relevant messages and curated offers delivered in-app.
Unforgettable Experiences
Guests explore more, spend more, and leave with lasting memories.
Give guests answers before they call the desk
Guests need quick answers throughout the stay, from dining and directions to amenities, hours, events, services, and booking options. AI Concierge gives them a faster way to ask, without waiting in line or calling the desk.
For resort teams, that means fewer repeated questions and more room for the high-touch service moments guests remember.
See where guest interest is building across your property
Guest activity shows up in many ways: routes taken, questions asked, amenities searched, messages opened, and bookings completed.
Phunware connects that activity, helping teams see how guest behavior, property activity, and interest in bookable services relate while guests are still on property.
With that view, teams can see where guests need help, where interest is building, and where a timely offer or reminder could make the difference.
Help guests move from interest to reservation
Guests may be ready to book dinner, claim an open spa appointment, reserve a cabana, add an upgrade, or plan an activity before they ever ask your team.
Phunware helps bring those options forward while guests are still making plans. Guests can find more of what is available, and teams get more chances to turn interest into reservations, purchases, and return visits.
Most platforms try to engage guests. Phunware gives them a reason to.
What prediction looks like at scale.
Wailea Beach Resort – Marriott Maui
Wailea Beach Resort leads the Marriott Bonvoy Hawaiian Islands portfolio in ancillary revenue per occupied room. The property attributes this performance in part to 70%+ resort app adoption during guest stays and the behavioral intelligence that adoption generates.
“If you think about a luxury experience, what does that mean? It means you don’t have to think. It means that the resort is looking around the corner for you
– anticipating your needs and personalizing your experience. Phunware is how we do that.”
Laurie Garzon, Director of Sales and Marketing, Wailea Beach Resort -- Marriott Maui
Atlantis Paradise Island
Guests at one of the world’s most complex resort properties with 141 acres, multiple towers, a water park, beaches, dozens of restaurants and entertainment venues use Phunware to navigate and discover the full property.
This isn’t adoption driven by marketing. It’s adoption driven by usefulness. Guests recommend the app to other guests in online travel communities before those guests have even booked. That’s not a campaign. That’s a product so useful people volunteer to tell strangers about it.
“We have heard first-hand from guests that the app was a great resource for them both while on property and when planning their stay. There are many unsolicited comments on Facebook groups of guests promoting the app to other guests.”
VP Digital Marketing and CRM, Atlantis Paradise Island
It works with what you already have.
Phunware connects your PMS, POS, spa systems, and CRM. No replacement. No disruption.
You already have the data. Phunware is the layer that makes it usable.
Integrates with
- Property Management Systems (PMS)
- Point of Sale (POS)
- Spa and activity booking platforms
- CRM and loyalty programs
- In-room entertainment systems
What IT gets
- Documented APIs and reference architecture
- Clear SLAs and escalation paths
- Security and compliance documentation
- Low-maintenance ongoing footprint
- A platform that reduces IT support burden
“There’s always concern about lift. But with Phunware, the lift was light and the payoff was immediate. If you’re serious about delighting your guests, this is a no-brainer.”
Laurie Garzon, Director of Sales and Marketing, Wailea Beach Resort
Results from leading resort deployments
Phunware’s platform helps complex resorts turn guest engagement into measurable outcomes, from AI Concierge usage and app adoption to ancillary revenue and year-one ROI.