We all know the struggle: you arrive at a large, sprawling hotel, your luggage in tow, and all you want to do is find your room and unwind.
The digital patient experience is at the forefront of the global shift happening in the healthcare industry and it offers several benefits for healthcare providers.
Digital front doors today are the keys that give access to services. They have revolutionized how we access different services and are becoming more essential now that services are transitioning [...]
(Originally published on September 16, 2015) Have you ever been to an all-you-can-eat buffet? Giant appetizer platters, vats of soup, an endless selection of meats and veggies and [...]
We’ve talked a lot on our blog about how location-based services can drive both intent and conversion—and how brands can leverage location to influence the entire customer journey. For many [...]
It’s time to think differently about mobile. We’re not talking about devices here—we’re talking about mobile apps and channels as a platform, a discipline, a plethora of tactics [...]
I got back from last week’s Cisco Live! Las Vegas inspired, fired up and more than a little amazed. There’s always so much to take in—from keynotes to breakout sessions to casual conversations [...]
Cart, Meet Horse: Why Choosing a Mobile Technology is the Last Place Digital Businesses Should Start
These days, businesses are bombarded with new technologies for their marketing and customer experience toolkits. As exciting as these opportunities can be, it’s easy to get fixated on the latest [...]
In a 2016 Economist Intelligence Unit report, 499 chief marketing officers (CMOs) and senior marketing executives worldwide were asked to name the top three technology trends that would have the [...]
Loyalty used to be the be-all and end-all for retailers. But today’s consumers are asking more from brands. Exclusive discounts and special offers aren’t always enough to keep [...]