All Blog Articles and Press Releases

(Originally published on July 25, 2017) I don’t know about your office, but lunch is pretty important around here. A good lunch can make or break your afternoon, so you want to make the right [...]

For media, entertainment and gaming companies, figuring out how to make money with a mobile app is a big part of the Strategy phase of the mobile lifecycle. Mcommerce apps that sell products [...]

Finding and acquiring quality app users is hard enough. Keeping the users you have, forming habitual usage patterns and deriving value from those users—that’s even harder. Reviewing app [...]

Kids’ magazines (and procrastinator-favorite websites) have those crazy quizzes that ask you to identify everyday objects from a really tiny picture. Usually it’s something that looks [...]

I have this buddy I see roughly 4-5 times a week—but only at the gym. I know she’s about the same age as I am, likes to get to the gym early, hates burpees and always wears the same ratty [...]

According to the Internet Advertising Bureau (IAB), brands and agencies are getting very excited about in-game advertising. IAB points to reasons such as mobile devices, new technology, new ad [...]

There’s a funny TV commercial for Esurance in which a tiara-wearing, gown-clad beauty queen operates a backhoe at a construction site to the dismay of the panicked foreman, who exclaims, [...]

Phunware is officially a TUNE Certified Partner! TUNE is a mobile marketing platform that combines measurement across user acquisition, discovery, retention and engagement. Phunware partners with [...]

We’ve previously discussed the basics of performance advertising for mobile app user acquisition. in this post, we’re looking at how to make sure you maximize results by targeting and [...]