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All Blog Articles and Press Releases

Monthly Archive for: "May, 2018"
 Phunware Team Takeaways from Google I/O 2018

Phunware Team Takeaways from Google I/O 2018

May 30, 2018

The world was watching earlier this month as Google CEO Sundar Pichai demonstrated a world first: a very realistic phone call made by a Google Assistant, booking a hair salon appointment on [...]

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 GDPR, PhunCoin and the Evolution of Data Protection

GDPR, PhunCoin and the Evolution of Data Protection

May 18, 2018

As you may have gathered from the flurry of privacy policy notices likely hitting your inbox, the European Union has enacted a General Data Protection Regulation (GDPR) that will apply across all [...]

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 Phunware Announces Barbary Brunner as Chief Marketing Officer

Phunware Announces Barbary Brunner as Chief Marketing Officer

May 17, 2018

Today Phunware announced that Barbary Brunner has been named its Chief Marketing Officer.

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 Why Are Brands Afraid to Advertise in Mobile Games?

Why Are Brands Afraid to Advertise in Mobile Games?

May 16, 2018

(Originally published on July 25, 2017) I don’t know about your office, but lunch is pretty important around here. A good lunch can make or break your afternoon, so you want to make the right [...]

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 3 Ways to Reinvigorate Engagement With Your Resident Mobile App

3 Ways to Reinvigorate Engagement With Your Resident Mobile App

May 16, 2018

(Originally published on October 2, 2017) You know the drill by now: Customer experience is the new marketing, and customer experiences are the new brand. In fact, improved experience can grow [...]

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 “Click Here for Something Boring”: When Marketing Personalization Falls Flat

“Click Here for Something Boring”: When Marketing Personalization Falls Flat

May 15, 2018

(Originally published on September 16, 2015) Have you ever been to an all-you-can-eat buffet? Giant appetizer platters, vats of soup, an endless selection of meats and veggies and [...]

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 How Retailers Can Use Mobile to Out-Deliver Amazon

How Retailers Can Use Mobile to Out-Deliver Amazon

May 10, 2018

(Originally published on Oct 4, 2017) Amazon’s forays into brick-and-mortar stores are all over the news lately, with many analysts predicting doom and gloom for traditional retailers [...]

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 Going Worldwide: 7 App Localization Tips for Android Devs

Going Worldwide: 7 App Localization Tips for Android Devs

May 9, 2018

(Originally published on May 25, 2017) Here at Phunware, we are dedicated to making accessible and beautiful apps for an international audience, spanning all languages and locales. We also [...]

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